ICMLDBA 2025
Identity, event branding and outdoor ads for the 5th International Conference on Machine Learning and Big Data Analytics.
Overview
The project at a glance.
01
Challenge
An international research conference had to stand out in a busy city and reach students, researchers and industry, with only a few weeks to drive registrations.
02
What we did
We built a bright, modern identity around a colourful radial mark, then carried it across a large hoarding, airport and metro posters, roll-ups, the reception, the stall, ID badges and even merchandise.
03 · Result
One look that people recognise from far away, used the same way across outdoor, print and the conference venue itself.
Gallery
Inside the project.
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